Spoons

I took a major sortie into the Berkshires this morning. I needed to get additional photos of the area for one of the company’s websites. You can say that I’m responsible for providing content—among other things, related to marketing, PR, design, graphic production, video, media buying & scheduling, writing and so forth. You can’t make this up. So, I’m it, the Jack-of-all-trades [and definitely a master of none!] that is the marketing department. My days have been jammed with concurrent projects and deadlines, so I was overdue to break out and live in the moment.

 

At about a half-past-my-stomach growling, I really needed to fuel up. Breakfast was hours ago. While scouting for potential photos, I noticed this little restaurant. What caught my eye were the words, “breakfast and lunch.”

Adding to the attraction was the name of the place: Spoon. That made me think of my daughter’s business, Splendid Spoon. I think she’d get a kick out of the theme of this place. And the food’s quite good at this little restaurant-cafe, this being a key detail since she is a gourmet chef/entrepreneur.

 

So, on the walls, carefully spaced, are framed 4×6-inch photos of patrons with spoons clinging off their noses! Clever theme and an even more clever branding idea. This is an interactive wall that anyone can genuinely “like,” no electric switch or finger swipe required.

 

This bench was fashioned from old, wooden milk crates, the kind that carried glass containers. You can see some of the wiring that created the spaces for the bottles to sit in. Now, patrons sit on it. I love little details like this. Behind the bench appears to be old barn wood and just above that is a wall of marble, or perhaps soap stone, I’m not sure.

 

My omelet made with artichokes, jalapeno peppers and salmon. I might’ve forgotten an ingredient or two, but what mattered most was that it tasted fantastic. Sorry, I had to take a bite; I should’ve taken the photo first.The potatoes were also quite good! And of course, I wanted to make an entry into my journal. Bon appetit!